Stadium and Wendy’s To Produce Interactive Video Series Exclusively For Twitch
Stadium and Wendy's To Produce Interactive Video Series Exclusively For Twitch.
INTERACTIVE VIDEO SERIES
EXCLUSIVELY FOR TWITCH
CHICAGO – Stadium, the first 24/7 multi-platform sports network, today announced a new interactive series exclusively on Twitch. Partnering with Wendy’s®, Stadium will produce a five-part series that features college football players and coaches taking to Twitch to view and comment on a classic game they participated in.
“Fresh Look on Films” will be hosted by Stadium’s own Michael Felder as football stars join him to relive the highs and lows from a classic game and break down the action live. The five-week series will feature former Clemson RB and first-round NFL draft choice, CJ Spiller, former Miami return specialist and first team All-American, Devin Hester, former Boston College All-American LB, Mark Herzlich, retired Virginia Tech Head Coach and College Football Hall of Fame member, Frank Beamer, and former Florida WR and Super Bowl Champion, Anquan Boldin. Beginning October 25, 2018 and every Thursday following at 4:00 p.m. ET, a new guest will share game highlights with fans. Stadium will use the interactive features of Twitch to test viewers’ knowledge of the game with trivia, offering fans the opportunity to win fresh, never frozen beef* hamburgers from Wendy’s for a year.
“We’re incredibly excited to not only bring “Fresh Look on Films” to Twitch, but to have a partner in Wendy’s that completely understands our vision for this new, fully interactive series,” said Stadium Managing Director Adam Anshell. “The Twitch platform allows us to create a totally immersive experience for the fan while allowing users the chance to win a year of Deliciously Different® hamburgers from Wendy’s**. What could be better?”
“We’re excited for this innovative collaboration with Stadium and utilizing Twitch as a new way to connect with fans of Wendy’s fresh, never frozen beef,” said Wendy’s senior director of media, Jimmy Bennett. “We’re continually seeking opportunities to engage with our fans in an authentic and meaningful way, and this partnership with Stadium showcases exactly how we make those moments happen.”
The full schedule of events can be found below:
Date: October 25
School: Clemson
Player | Pos.: CJ Spiller | RB
Featured Game: Clemson vs. North Carolina State, Nov. 14, 2009
Date: November 8
School: Virginia Tech
Player | Pos.: Frank Beamer | HC
Featured Game: Virginia Tech vs. Virginia, Nov. 28, 2015
Date: November 15
School: Miami
Player | Pos.: Devin Hester | WR/KR
Featured Game: (3) Miami vs. (17) Louisville, Oct. 14, 2004
Date: November 29
School: Boston College
Player | Pos.: Mark Herzlich | LB
Featured Game: Boston College @ Wake Forest, November 22, 2008
Date: December 6
School: Florida State
Player | Pos.: Anquan Boldin | WR
Featured Game: (23) Florida State vs. (15) Florida, Nov. 30, 2002
All events can be found exclusively on https://www.twitch.tv/stadium2
For Stadium inquiries contact: Anthony Mazzuca —- AMazzuca@WatchStadium.com
*Fresh beef available in the contiguous U.S., Alaska and Canada.
** Winners to receive a $500 Wendy’s gift card which is equal to two Dave’s Single® hamburgers per week for one year. Read entire sweepstakes rules here.
About Stadium
Stadium is the original multi-platform sports network featuring exclusive live and on demand games and events, extensive highlights, classic games, original programming, and daily live studio programming. Stadium includes a 24/7 linear feed distributed across both digital and broadcast platforms, as well as a comprehensive array of on-demand (VOD) digital content including additional live games and events. Stadium is owned by a collection of industry leaders including Sinclair Broadcast Group, BAMTech, the NHL, the PGA TOUR, and Meredith Corp. To learn more, visit: http://watchstadium.com/
About Wendy’s
Wendy’s® was founded in 1969 by Dave Thomas in Columbus, Ohio. Dave built his business on the premise, “Quality is our Recipe®,” which remains the guidepost of the Wendy’s system. Wendy’s is best known for its made-to-order square hamburgers, using fresh, never frozen beef, freshly-prepared salads with hand-chopped lettuce, and other signature items like chili, baked potatoes and the Frosty® dessert. The Wendy’s Company (NASDAQ: WEN) is committed to doing the right thing and making a positive difference in the lives of others. This is most visible through the Company’s support of the Dave Thomas Foundation for Adoption® and its signature Wendy’s Wonderful Kids® program, which seeks to find every child in the North American foster care system a loving, forever home. Today, Wendy’s and its franchisees employ hundreds of thousands of people across more than 6,600 restaurants worldwide with a vision of
becoming the world’s most thriving and beloved restaurant brand. Please visit www.wendys.com and www.squaredealblog.com for more information and connect with us on Twitter and Instagram using @Wendys, and on Facebook ww.facebook.com/wendys
